IHM News

Soundscan vs Big Champagne: Are CD Sales Still relevant?

Posted By : IHM, Posted On : August 11, 2010

In case you missed it, we highly recommend reading this Music Industry article about Soundscan and Big Champange’s new Ultimate Chart.  It offers expert analysis from industry insider, Moses Avalon.

Since we’ve built our business around servng the needs of live performing artists who know all too well that the CD is not dead, one of my favorite excerpts from teh article is as follows:

“Now I know the tech-biased media has convinced most that CD sales are
relics, but it’s the metric that still makes up 75%-85% of all recorded
music sales in the US.  How one ignores this is, in my view, pure
techno-arrogance.” – Moses Avalon


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